Hi, I’m Ngoc.
A creative and data-driven Social Media Planner passionate about visual storytelling and brand growth in the fashion industry.
Working Principles
Responsibility
I treat every project as if it were my own. From aligning creative direction to ensuring flawless execution, I hold myself accountable for both the process and the results. Responsibility means delivering work that meets standards, timelines, and brand expectations.
Performance-Oriented Thinking
Beyond creativity, I focus on achieving tangible results through data analysis and strategic planning. I strive to balance visual appeal with measurable impact — ensuring each idea translates into brand growth.
Skills & Related Works
Social Media Content Development
Developed content and visual guidelines for social media posts across all platforms (Facebook, TikTok, Instagram).
Creative Direction & Media Production
Directed concept development and managed the production of videos and photoshoot assets from ideation to final delivery.
Digital Ads
Planning
Worked closely with the digital ads team to analyze performance reports and apply insights to strengthen the communication strategy.
Activation Events Setting
Planned and executed activation events while coordinating store decorations for special occasions to enhance the customer experience.
Influencer Booking & Management
Managed booking and direction of KOC content, overseeing an average of 150 assets to ensure brand objectives and timelines per month.
Product Merchandising Strategy
Built assortment plans, applied critical path and stock turn analysis, and coordinated inventory to meet brand-driven strategic goals.
Recommendation Letters
"Ngoc was a driven employee and always agressively striving for the true results. She helped me reconsider my works and come up with new approachs."
Mr. Hoai Linh, Brand Manager of Ma Cherie - Ex ABM of Mono Talk